Client Project, Granny Smith - Branding Identity
Branding identity for Granny Smith Rental Turnovers. www.grannysmithturnovers.com Granny Smith Rental Turnovers logo and brand direction, is comprised of two parts: the apple with a glass wiper and the wordmark. The apple mark, has been designed to represent the concept of Granny Smith worplay, and the glass wiper for their dedication to cleaning and highlights the turnover process they specialize in. The wordmark uses a font that creates a signature look. The color palette was also chosen to align with the Granny Smith Rental Turnovers concept.